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Celebrating 10 years of Cruise Miles®

Celebrating 10 years of our official rewards programme

Cruise Miles

Posted on

16 Aug 2021

In March 2010, Cruise Miles® was born. Over 10 years later, we’ve helped our customers save more than £9 million on their cruises. But what is Cruise Miles®?

What is Cruise Miles®?

Brought to you by ROL Cruise, the UK’s No.1 Independent Cruise Specialist, Cruise Miles® is a free to join official rewards programme and is endorsed by all major cruise lines. Every time you book with ROL Cruise, you’ll be credited with one Cruise Mile for every pound spent. Simply let us know how many Cruise Miles® you would like to redeem at the time of booking and a member of our friendly reservations team will sort the rest.

Celebrating 10 years of Cruise Miles®

Cruise Miles

Cruise Miles® Ambassador - Jennie Bond:

The ROL Cruise team and Jennie Bond formed a close partnership in 2012 when Jennie became the face of Cruise Miles®. When we asked Jennie why she had chosen the role, she told us: “Holidays are a real luxury and, in the current climate, we all need to be a little more selective about with whom we spend our pennies. There is a lot to be said for being loyal and I believe people need a good reason. Cruise Miles® is a wonderful excuse to take more cruise holidays, and as a member I can really treat myself, knowing that next time I book I can take advantage of so many great benefits. ROL Cruise really do look after their clients’ holidays as if they were their own; I’ve taken a number of cruises with them and they really were super.”

Why join Cruise Miles®?

  • 1,000 FREE Cruise Miles®
  • Savings every time you book
  • FREE monthly cruise magazine, Blue Horizons
  • Invitations to our annual Cruise Show
  • Exclusive previews of cruise line launches
  • Exclusive promotions and discounts
  • Tailor your cruise inspiration to your preferences
  • Chance to earn additional Cruise Miles® through exclusive incentives
  • Free entry into incredible competitions
  • Friendly and knowledgeable cruise consultants at the end of the phone, 7 days a week from 8.30 am to 8 pm

Sign up to receive Cruise Miles®


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