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UK's No. 1 Independent Cruise Specialist

Cruise Miles® - The Official Rewards Programme from ROL Cruise


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Join now and receive 1,000 Cruise Miles® - for FREE!

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Introducing Sally Gunnell, Our Cruise Miles Ambassador

We’re thrilled to introduce Olympic gold medallist and world champion Sally Gunnell as our Cruise Miles Ambassador. Known for her inspiring sporting legacy, Sally has a lifelong passion for travel that began with her athletics career, taking her to far-flung destinations from the age of 16. These days, she finds cruising to be the perfect way to balance adventure with relaxation – waking up to a new horizon each morning, exploring exciting ports, and enjoying the calm of life at sea. From walking the decks at sunrise to discovering hidden gems in far-off lands, Sally embraces everything a cruise holiday offers.

In her role as Cruise Miles Ambassador, Sally shares her love of wellness, discovery, and the little moments that make a voyage special – whether that’s a peaceful coffee on the balcony, a scenic sail-in, or the joy of planning your next adventure with Cruise Miles. She’s a firm believer in choosing travel that works for you and loves how ROL Cruise and Cruise Miles help guests find their perfect experience. As she puts it, “It’s like a thank you to yourself – points you earn from doing something you love, taking you one step closer to your next dream destination.”

What is Cruise Miles?

Officially brought to you by ROL Cruise, the UK’s No.1 Independent Cruise Specialist, Cruise Miles is a free-to-join rewards programme. Endorsed by all major cruise lines, Cruise Miles has saved our customers over £14 million on their cruises.

How Does Cruise Miles Work?

Every time you book with ROL Cruise, you’ll be credited with one Cruise Mile for every pound spent. Simply let us know how many Cruise Miles you’d like to redeem at the time of booking, and a member of our friendly reservations team will sort the rest.

Why Join Cruise Miles?

Want to find out more about Cruise Miles? See our frequently asked questions.

Sign up for Cruise Miles

*View Terms and Conditions.

Please note that purchased Cruise Miles are not covered by ABTA’s scheme of financial protection.

How to Redeem Cruise Miles

  • Step one: Simply choose your preferred cruise and call us to book. If you need some inspiration, our cruise deals page showcases our most popular promotions, or you can chat with one of our friendly Cruise Consultants, who are available on the phone every day between 08:30 and 20:00, to find your desired voyage.
  • Step two: While on the phone, your Cruise Consultant will be able to tell you how many Cruise Miles you have available. All you’ll have to do is let them know how many you wish to redeem at the time of booking. You can redeem part or all of your balance or save your Cruise Miles for a bigger saving at a later date.
  • Step three: It’s as easy as that! Plus, you’ll have earned Cruise Miles on your new booking, which will be available for you to use in the future.
  • What to redeem your Cruise Miles on: FREE hotel stays, FREE regional flights and upgrades, FREE cabin upgrades, FREE UK chauffeur transfers, and FREE car parking. Plus, you’ll SAVE money on your next booking

ROL Cruise customer experience rating 4.9/5

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Our rewards programme, Cruise Miles, is endorsed by all these major cruise lines and more

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Our Top Picks

Brand new
2027 No-Fly Svalbard, Arctic Norway & the Midnight Sun

Bolette 24 Jun 2027 14 nights No-Fly Cruise Newcastle

Earn Exclusive DOUBLE Cruise Miles® when you book by 8pm 14th October 2025*

Drinks & Gratuities Included*

Just a Deposit required to secure your holiday*

★BRAND NEW★ Best Price Guarantee*

Itinerary: Newcastle - Molde - Torghatten (Hat Mountain) - Sortland, Vesterålen, Norway - Hammerfest, Norway - Longyearbyen - Tromsø, Norway - Kristiansand, Norway - Newcastle
View Itinerary

Inside from £2,099pp

View Cruise Deal
Brand new
2027 No-Fly Culture & Coastline of Italy

Balmoral 02 Apr 2027 18 nights No-Fly Cruise Southampton

Earn Exclusive DOUBLE Cruise Miles® when you book by 8pm 14th October 2025*

Drinks & Gratuities Included*

Just a Deposit required to secure your holiday*

★BRAND NEW★ Best Price Guarantee*

Itinerary: Southampton - Cadiz, Spain - La Spezia, Italy - Civitavecchia, Italy - Olbia, Sardinia, Italy - Alghero,Sardinia - Mahon, Menorca - Southampton
View Itinerary

Inside from £1,999pp

View Cruise Deal
SAVE UP TO 50%
No-Fly 2026 Grand Classical Mediterranean

Ambition 19 Feb 2026 31 nights No-Fly Cruise London Tilbury

Pound sterling on board*

Small ship, Full-Board Cruising*

Traditional British Cruising*

Five restaurants on board*

Itinerary: London (Tilbury) - Leixoes - Cadiz for Seville - Malaga - Palma de Mallorca (Spain) - Barcelona - Livorno - for Florence & Pisa, Italy - Civitavecchia - for Rome, Italy - Naples -.…
View Itinerary

Inside from £1,999pp

View Cruise Deal
See all Cruise Miles® - The Official Rewards Programme from ROL Cruise cruises